Gaming group Enlabs AB launches esports betting on its flagship brand OPTIBET through a new partnership with B2B supplier EveryMatrix. OPTIBET is now offering the industry’s most extensive esports coverage and a tailored esports front-end, all made available via OddsMatrix Esports Services. OPTIBET is the leading sports betting and casino brand across the Baltic States and Nordic region, position secured through innovative and engaging promotions. Enlabs AB (NLAB) is listed at Nasdaq First North Growth Market.
The new esports integration is in line with OPTIBET’s strategy of offering the complete experience for its players. The OddsMatrix Esports Services offers an unbeatable and growing coverage of thousands live events, across most popular esports such as FIFA, NBA2K, Dotta2, CS:GO, and LOL, with streaming available for 95% of all major live matches and a vast range of specialised betting markets specific to esports.