CRM Integrations

GamMatrix CRM Agent System handles integrations with CRMs such as Emarsys or Optimove for player segmentation and increased ROI on your marketing campaigns.

Drive better insight into customer behaviour

GamMatrix integrates CRM systems that support APIs for receiving data. The CRM Agent can send real-time data triggered by certain events as well as calculated data triggered by daily jobs.

  • More deposits
  • More active and engaged players
  • Real-time updates and player granularity
  • Less churn of players
  • Increase ROI on marketing campaigns
  • Better targeting and customer treatment
Drive better insight into customer behaviour

Drive measurable growth with Optimove and Emarsys

This mix helps operators decrease time and effort on their marketing initiatives while increasing the relevance and effectiveness of their marketing messages. With this wealth of data at their disposal, our clients can better customize their marketing campaigns to address players’ needs and find new ways of targeting their desired player group.

Drive measurable growth with Optimove and Emarsys

Trusted by the Industry’s Best

We work with some of the biggest names in the iGaming industry.

We are impressed by EveryMatrix’s gaming portfolio and its ability to integrate with our digital platforms. The partnership with EveryMatrix is an important step to revamp our gaming offering, as we are looking to provide our customers a state of the art entertainment experience.

Marlon van der Goes Chief Commercial Officer
We have a longstanding relationship with EveryMatrix, and both parties have helped the other to successfully compete in the marketplace. We are confident this great cooperation will continue also with Mybet.

Tobias Carlsson Chief Commercial Officer
EveryMatrix's Unified Bonus System provides us with innovative tools which we use to reward players based on their gameplay. The innovative technology and flexibility contribute to tremendous Bonus possibilities. With easy API triggers, we can instantly reward our players while playing their favourite games and extend their gameplay.

Sam Smit Head of Marketing

Our Clients

Servicing more than 120 operators from different jurisdictions, we are constantly striving to offer
our clients the best range of services, value and support in the market.

Ready to Start a Conversation?

If you are in the market looking for a compliant, flexible and scalable platform solution to help you build a loyal customer base and effectively manage your operations, reach out today and request a demo.

Everything is possible.
Contact us