What is Responsible Gambling?
Responsible gaming is a broad concept which comprises several policies and requirements that apply to gambling stakeholders to make sure they respect the highest standards of quality, and offers a safe user experience that protects people from the potential negative consequences of online gambling.
Gambling should be treated as a fun pastime, and not as a mean to generate income. Whilst the majority of the population can treat gambling as recreation and spend only what they can afford to risk, for some it can be more difficult.
Both online operators and software suppliers that provide online gambling platform and services are requested to comply with the principles of responsible gaming. Furthermore, software suppliers need to support online operators to comply with technical and legislative demands. We can highlight 7 types of responsible gambling areas directly connected to the iGaming industry:
How do we define the 7 types of responsible gambling that affect our current industry?
Let’s take a fast look over the main responsible gaming elements that all software providers and online operators need to consider.
One of the most important areas of Responsible Gambling is concerned with the protection of vulnerable players. Some players may become addicted to casino games or sports betting activities and by spending too much money their normal lives are soon affected.
Among the main measures that can be imposed by most regulators in the industry, we can mention self-exclusion programs, limits on the amount of money and time players can spend on a gaming website. At the same time, each particular country imposes its own regulations, such as UK, where our company integrated a few months ago a new reality check functionality that applies to all UK licensed vendors. This reality check facility makes it possible for players to set a frequency to receive a display of the time elapsed since the session started, which offers gamblers the chance to set a limit to their losses and exit the gambling website.
All the same, we implemented many other tools to assist players enjoy responsible gaming sessions, such as the possibility to set financial limits to their accounts. For instance, to avoid potential hasten decisions, an increase in their deposit limit will not take effect until a period of 24 hours.
Another aspect related to self-exclusion has been implemented in Denmark and it’s related to the possibility to exclude oneself from all online gambling activities in the country. Players may do this by registering in the Register Over Frivilligt Udelukkede Spillere (ROFUS).
Furthermore, operators must display information about special organizations that can offer support to players who have been affected by gambling addiction.
The prevention of underage gaming is one of the most important aspects of responsible gambling and it needs to be emphasized that individuals that have not reached the legal age (18 or 21) must not be allowed to gamble for real money.
Online operators in turn must take all the necessary steps to make sure that underage gambling activities do not take place on their websites and that the laws protecting minors in their targeted jurisdictions are respected.
Operators must present a clear registration process for all players and mandatory verification steps to be followed to ensure the age of gamblers.
At the same time, parents are advised to monitor and take all the necessary means to block their access by installing parental control apps and/or programs on their devices.
Gambling websites can be affected by online criminals’ activities just like any other sites dealing with e-commerce or financial transactions. To accomplish their goals and obtain private and financial data, online criminals deploy malicious software that targets websites’ vulnerabilities.
To stop this growing tendency, operators are requested to insert procedures and software programs that detect and block money laundering activities and hacking devices.
How can online operators protect their customers’ private details from prying eyes? This area is connected to the need of keeping safe players’ private details from unauthorized access that may occur due to illegal online criminal attacks.
By introducing several strong policies to control access to important private data, starting with gamblers’ names, their addresses and phone numbers, operators make sure information privacy is respected and they are in line with most regulators’ requirements.
Operators that offer betting options for sports and casino games need to make sure that players need to access a reliable iGaming software platform that can protect their personal data and financial details. This is an important reason why operators must give major attention to choosing the most appropriate gambling payment and risk processing solution for players to safely deposit, transfer and withdraw money on a gambling website.
One of the most important principles of safe gambling imposes operators to create a series of controls and mechanisms that creates the framework of a secure online environment.
To this end, operators need to make sure their websites are safe locations where players can have fun in a safe gambling environment and all payments and technical processes develop in a secure fashion.
Operators should comply with the relevant regulatory advertising codes of practice which typically ensure that advertisements are factually correct and do not target underage or vulnerable gamblers, such as players who have self-excluded themselves from gambling. It is also expected that operators should seek permission from the customer prior to engaging in direct marketing through use of the customer’s personal details.
Any company is directly responsible for its activities and must ensure responsible gambling principles are respected and understood by all parties, from regulators and platform providers to casino games suppliers and players.
At the same time, any platform supplier like us must make sure its software products are embedded in a complete management system that delivers a safe and fair gaming experience.
This means that, even though platform providers may not be in direct contact with the final users, they are nevertheless under moral and juridical requirements to offer online operators the necessary means and tools to control:
Since we are aware every stakeholder in the iGaming industry is responsible for promoting an ethical gambling activity, we understand that our gaming software is directed to players who need to see these activities as a way of spending time in a relaxing manner.
To that end, we can provide the following recommendations for gamblers:
EveryMatrix is aware that stakeholders in this industry are responsible for their actions, from platform providers to online operators and regulators. At the same time, though our company does not maintain direct contact with the final customers, we are nevertheless driven by the responsible gaming principles depicted above.
The gambling licences EveryMatrix secured in Malta, UK, Denmark, Spain, Germany and several other countries are important recognitions of our company’s efforts to stay close to our clients by offering a legal framework for them to operate in these jurisdictions.
In addition, our company has deployed many efforts along the way in implementing the responsible gaming values towards our clients who need to secure their gambling environments for their customers.
EveryMatrix always deploys large efforts to keep up with the ever-growing threats from the online space that target our clients’ websites. For instance, our platform is attacked frequently by third-parties, whether they are targeting our clients or us.
These types of attacks include:
Along the years, our company took multiple measures to protect from attacks that aim our infrastructure: latest type of firewalls appliance from F5, DDoS protection from Incapsula (one of the leading security companies) and continuous security assessments performed by third parties.
The decision to make gambling responsible and to create a secure environment for players is a common enterprise for platform providers, online operators and regulators.
As the underlying principles of responsible gambling are integrated into our sportsbook and online casino software products, we make sure our clients’ players avoid gambling addiction, underage betting problems, and dealing with privacy breaches and online threats.
Successful affiliate marketing campaigns are based on targeted actions for maximum results. But the challenge is to know how to...
Introduction In this review, you will find an in-depth comparison of some of the most popular iGaming affiliate networks....
Your business needs ways to obtain revenue today, but your brand needs to be built for tomorrow. And when...
The key for us as a true B2B iGaming software provider is to help gaming operators implement bold ideas and unleash unlimited creativity.