2 June 2011 (London, UK) – Award winning and leading gaming software company, EveryMatrix, will provide its OddsMatrix sportsbook, GamMatrix gaming management platform and RakeMatrix bingo network to Olympian Trading Limited BVI via a deal brokered by IAM Corp one of the world’s leading online gaming marketing and management companies. International Arts Management (IAM Corp) represents multiple international online gaming brands – including GR88.com and Bulldog777.com through the parent company Olympian Trading Limited BVI.
The GamMatrix gaming management platform will enable the seamless integration of third party casino products from Microgaming and CTXM as well as poker from Merge. The multiple brands represented in this deal will also offer mobile sports betting via the new OddsMatrix Mobile Sportsbook. Launch is set for late July.
“We’ve grown our business around the strength of our multi award-winning sports betting software, internal product development, and also expanded further through acquisition of bingo, mobile and poker software. Today we offer a full range of leading industry gaming products such as fully managed sportsbook, poker, casino, live casino, bingo, and not least a complete mobile gaming offering. And utilizing the open architecture of our GamMatrix gaming management platform we will be integrating additional products from other suppliers in the near future to extend our product line,” says EveryMatrix CEO Ebbe Groes.
“Our clients demand cutting edge games and first class user experience for their customers. In order to continue to grow these brands at the previous year’s aggressive pace we need to bring to the table cutting edge gaming brands working seamlessly together under a gaming management system adaptable to our strategy and diverse range of gaming brands,” said Peter Karroll, CEO of IAM Corp. “We chose EveryMatrix because of their strong software, solid reputation and advanced business mindset.
IAM Corp is extremely excited to embark on this new adventure and partnership with the EveryMatrix products, working with them not only for the current brands but also for the future IAM Corp clients who wish to enjoy the most efficient and experienced turnkey online gaming operations available anywhere in the world.”
EveryMatrix provides market leading software to over thirty customers around the world. The company received the Innovation in Sports Betting Software Award at the EGR B2B Awards in 20010 and last month, after a year of major milestones, was honoured to be presented with the Sports Betting Rising Star Award at the EGR B2B Awards.